£20m sale of Character World

Dow Schofield Watts LLP has advised on the sale of Character World

Deal Number: 51

Deal Completed: 04/04/2008

Price Paid: £20 million

How Satisifed: Cash, shares and loan notes

Dow Schofield Watts has advised on the sale of licensed bedding company, Character World Limited.
Ambitious licensed bedding company Character World is on track for further growth following a management buy out led by private equity house RJD Partners which values the firm at some £20million.

The deal sees co-founder and chairman Tommy Schweiger selling his stake in the business, which he founded in 1998. His sons, Danny and Mark, will continue to run the Manchester-based business, while Tommy will be involved as a consultant. The deal has been financed through a combination of management reinvestment, funds managed by RJD Partners and banking facilities provided by The Royal Bank of Scotland.

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